X-Message-Number: 25822
From: "David Pascal" <>
Subject: More About The Cryonics Society
Date: Sat, 19 Mar 2005 00:57:19 -0500

I'd like to thank Kitty Wakfer for being kind enough to call the new
Cryonics Society web site at www.CryonicsSociety.org professionally
produced, smoothly designed, and impressive.  Hopefully more people will
visit the site as a result.  I'd also like to thank her for giving me an
opportunity to talk some more about the Cryonics Society.

To answer her questions directly:

>> Who is the "we" referred to in the posted promotional message and at the
very smoothly designed website? Is it Nick Pavlica and David Pascal, both
listed as founders and "professional communications consultants" somewhat
buried near the bottom of the page entitled, "I Already Belong To A Cryonics
Organization. Why Should I Join The Cryonics Society Too?"
http://www.cryonicssociety.org/1st_cryomember.html<<

Formal statements from CS are usually reviewed by more than one officer, and
that's why 'we' is sometimes used.  The writer is speaking as on behalf of
CS, not as a private individual.  Further information about Nick and David
follows below.

>> What type of organization is the "Cryonics Society"? (By "type", I mean
its structural and legal form: corporation, partnership, sole
proprietorship, LLC, for-profit, not-for-profit, trust, charitable, etc. <<

The Cryonics Society was legally registered and officially filed as a DBA in
Rochester, New York, USA, in 2004.  The status is somewhat transitional,
however, in that there is still discussion going on as to whether the
Cryonics Society should formally incorporate as a US-based non-profit, or
one that is not based in the US, or as one that operates along more
traditional business lines.  US-based non-profits may be required to release
the names of major contributors to the government, and CS feels this could
threaten member confidentiality, among other undesirable restrictions and
conditions of nonprofit incorporation.

CS's status in this regard, incidentally, has been publicly available online
on page two of the CS web site's FAQ for a while now. The notice will be
updated when organizational decisions are finalized.

>> Who are the officers, other than the "Public Relations Director", David
Pascal, mentioned only as such on a 3/12/05 entry of the News blog at the
same website? <<

The officers at the moment are Nick Pavlica, Director; and David Pascal,
Public Relations Director.  We also have another candidate for Director whom
we think will be very well received by the cryonics community, but we're
still in the discussion stage.  We hope to make an announcement shortly.

I should add that CS is already in the process of producing a page on its
web site with information about officers.  However, we're also in the
process of designing and executing a further pro-cryonics mailing to 25,000
people, and that is taking up our time at the present moment.

>> Where are its specific goals <<

I believe the Society's goals are stated succinctly on several CS site
pages.  But to quote directly from the web site FAQ:

"To inform the public honestly and fairly; to advocate and raise funds for
sound scientific research; to raise public understanding and support; to
provide accurate information to journalists, news agencies, doctors,
hospitals, and care givers; to help direct members to legitimate and
qualified providers of cryonics treatment services; and to assist people
seeking hope for themselves and their loved ones -- these are the goals of
the Cryonics Society."

>> Who is receiving (and responding to) the emails and "feedback" sent to
it? <<

The emails and feedback are received by the Cryonics Society at
www.CryonicsSociety.org.  Most replies are written and sent by myself, David
Pascal, though often with input from others, and with prior approval.

>> What is done with the yearly "membership" fees at the various "levels"?
<<

Currently, all -- one hundred percent -- of revenues from contributions and
memberships go to fund Cryonics Society outreach efforts. All future fund
raising efforts will clearly specify what percentage of donations are
allocated to where.

>> (For that matter, what is the identity of the receiver of the monies from
PayPal (and "all major credit cards accepted")<<

The identity of the receiver is Cryonics Society, which is to say, the
Society itself.  Funds are placed in the Cryonics Society company account,
not in a personal account.

>> how do they get placed into a Cryonics Society bank account, as opposed
to someone's personal bank account.)<<

All checks are deposited to the Cryonics Society account, not to a person or
individual. Members can verify this by the CS endorsement on the reverse
side of their processed checks.  Funds sent to Paypal are automatically
entered into the Cryonics Society account at Paypal.

>>What say do "members" have in the operations of this "society"?<<

Members can contact the Society whenever they please and give whatever input
they wish.  Suggestions are welcome and actively solicited.  All input from
members goes directly to one or more of the Directors and is given due
consideration.

>>While a professionally produced website by advertising/marketing
consultants (Pascal/Matic and Pavlica) can be "impressive" on the surface,
without the information that is missing it is a shell without the substance
necessary to assess and judge. It is people who perform activities and it is
they who need to be known and assessed on knowledge, forthrightness and past
record before being considered worthy of receiving funds from others and
trusted for new and/or continued endeavors, no matter how desirable the
subject of the promises.<<

My own background in cryonics can be briefly stated.  I - David Pascal -
joined the Cryonics Institute in 1998.  I served briefly as a Director, and,
after a few years of unpaid volunteer effort, I joined the staff formally as
Public Relations and Member Relations Coordinator, in which position I
served till early 2004.  At that point I turned to marketing other clients
in New York. Though I'm not Canadian, I often visit Toronto and am also a
member of the Cryonics Society of Canada.  It's there that I met Nick
Pavlica.

I have published articles in The Immortalist, where I am listed as a
Contributing Editor.  I've also written material for Alcor's Cryonics
magazine, Longevity Report, and other publications familiar to cryonics
readers. I've given talks on cryonics to people and before the media.  I
designed the web site for the Cryonics Society of Canada.  As one of the
organizers of the CryoSummit, I met and welcomed many of the principal
figures in Alcor, ACS, and Suspended Animation. I think it is reasonably
safe to say that I am known to people in the cryonics movement and am
considered by some to have contributed something of value to it.

Regarding 'Rudi Matic' -- when not working to advance the cause of cryonics,
I am a professional writer and copywriter, and like many others in the field
I have a pen name that I use occasionally.  That pen name is a formally
established business, with legally registered DBA status.  I use David
Pascal when dealing with cryonics matters because that name is better known,
and more likely to gain favorable attention for my cryonics efforts.

As for Nick Pavlica, he is a very respected marketing consultant,
businessman, publisher and publishing consultant with extensive and
successful experience. He has also been involved in many pro bono efforts
for scientific, environmental and humanitarian organizations and a
significant contributor to many worthwhile causes, (including the Cryonics
Society). Nick is a member of Alcor, the Cryonics Institute and a member of,
and a contributor to, the Cryonics Society of Canada.

I'd like to say again, incidentally, that although we do have plans to post
further information about officers on the CS web site, and although we do
appreciate Kitty's invitation to further introduce the leadership of the
Cryonics Society, at the moment we have other priorities. The Cryonics
Society has already put together and sent a mailing to 10,000 people, and
currently we're working hard to put together a new mailing to 25,000 more.
We hope to launch the mailing next month, and while highlighting the
personal accomplishments of CS officers is pleasing to those involved, it
takes time away from our current effort, which is, to get more positive
messages about cryonics before the public.

I think it would be more helpful for everyone to just look at what the
Society is actually doing, rather than discussing personalities, and ask
themselves, "Do I want more people to hear something positive about
cryonics?  Do I want an organization out there actively working to
discourage negative news stories about cryonics?  Would I like to see an
organization actively trying to get more members and supporters and research
funds for Alcor, CI, and other cryonics organizations?"

If the answer is yes, then the logical thing to do is support the Cryonics
Society by becoming a member or making a donation.  There's a great deal of
talk in the cryonics community.  The Cryonics Society is doing something,
and we can do more -- if everyone helps.

A sense of proportion helps too.  Membership in the Cryonics Society starts
at only twenty dollars.  Twenty dollars will buy a replacement ink
cartridge, or a frappuccinno and a sandwich at Starbucks.  It's not a whole
lot.

Concern about fiscal rectitude is appropriate, but I believe we've shown a
readiness to address those concerns.  Let's be reasonable, then.  The
Cryonics Society is making serious efforts to reach people and help the
cause of cryonics, and they need everyone's support to reach more.  I've
paid to join, and I've donated, and I wish every reader would consider
joining and donating too.  Twenty dollars is not much to risk -- and there
is so very much to gain.

- David Pascal
  Public Relations Director
  The Cryonics Society
  www.CryonicsSociety.org

  Join CS at: www.CryonicsSociety.org/joining.html
  Make a donation at:  www.CryonicsSociety.org/helping.html
  Subscribe to FutureNews at: www.CryonicsSociety.org/futurenews/index.php

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