X-Message-Number: 33028 From: Date: Thu, 4 Nov 2010 11:31:20 -0400 (EDT) Subject: ethics vs. individual goals Rudi Hoffman praises the work of Yaron Brook and Onkar Ghate, the gist being that individuals acquiring fortunes through good business ideas are morally superior to altruists. Well, Brook is president of the Ayn Rand Center for Individual Rights, and while I don't know to what extent he actually follows Ayn Rand, as a philosopher she didn't have a clue. As I recall, her first premise is "Man is man." If that doesn't discredit her as a philosopher, I don't know what would. But the main problem is the distinction between ethics (or interpersonal morality) and individual motivation. I wrote Youniverse from the standpoint of the individual, and showed that ALL motivated behavior (which is only a fraction of all behavior) stems from the desire to maximize one's own satisfaction over time. Sometimes this conflicts with ethics, although less often than you might think, because obviously we all depend on society and need to take society's welfare into account, as well as our own predispositions, which may not be easily reformed. Anyway, if any newcomers are interested, the 2009 version of Youniverse is out there, Amazon and Barnes & Noble and Universal Publishers. It has lots of answers, as well as new questions. Robert Ettinger Our moral code is out of date By Yaron Brook and Onkar Ghate, Special to CNN September 16, 2010 3:26 p.m. EDT Editor's note: Yaron Brook is president of the Ayn Rand Center for Individual Rights and a columnist at Forbes.com; Onkar Ghate is a senior fellow at the center. Brook is one of the speakers at The Economist's "Ideas Economy: Human Potential" conference in New York. (CNN) -- Human progress requires good ideas. Content-Type: text/html; charset="US-ASCII" [ AUTOMATICALLY SKIPPING HTML ENCODING! ] Rate This Message: http://www.cryonet.org/cgi-bin/rate.cgi?msg=33028