X-Message-Number: 33159 Date: Wed, 29 Dec 2010 20:31:00 -0600 (CST) From: Subject: Non-grandfathered pricing and insurance Grandfathering prices provides some assurance to new members that they will not need to purchase additional insurance, which is good. However, because of the cross-subsidy from new members to grandfathered members, it increases the price for new members, which is bad. Further, if growth is slow in the first place, then grandfathering has a significant impact on the price faced by new members and further retards growth. As Rudy Hoffman will attest, if grandfathering were eliminated (at least prospectively) there are ways for new members to deal with it. One way is through a paid up addition rider. Under this rider, a portion of the annual premium is used to purchase a paid up addition that increases the death benefit each year. The paid up addition can be sized so that the death benefit grows fast enough to beat likely inflation. Mark Mugler Rate This Message: http://www.cryonet.org/cgi-bin/rate.cgi?msg=33159