X-Message-Number: 4441
From:  (Thomas Donaldson)
Subject: Re: CryoNet #4428 - #4432
Date: Tue, 23 May 1995 13:26:52 -0700 (PDT)

Hi again!

Re melatonin: Yes, my book has a chapter on it and its effects on lifespan.

Re marketing: a funny sad story. Very early in my own involvement in cryonics,
when I was living and working in Australia, I ran across a marketing person 
who said that (for a fee) he would be happy to help us work out how we can
sell cryonics. (There was me and one other person, then). So I reached into
my own pocket and undertook to pay him.

After some delay, I received his report, which consisted almost entirely of 
platitudes. When I pressed him about it (hard) he basically said that he
had looked at the problem in detail but didn't have the vaguest idea of what
might work. But of course he presented his bill anyway.

If David Stodolsky wishes to first hunt up a marketing expert, then pay that
expert for his ideas on how to market cryonics, he is welcome to do so. I 
suggest he spend his money on something more useful, such as a milkshake 
every afternoon, but then it's his money. And more seriously, as cryonicists
WE ARE PIONEERS. And because of that, it's absurd to think that we will
or anyone else will know just what to do and how to deal with the problems
we meet in the new territory we have entered.

			Best and long long life,

				Thomas Donaldson

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